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| Client
Testimonial . . .
"We were paying
another firm $250 per month for e-commerce hosting
and maintenance . . . Now, we're only paying
$50 per month for hosting, and we're managing
our own website, customer data, pricing and
product orders.
We also use the custom
built Administration Application to send out
email promotions and other timely information
about our business!"
Dr. George Scheele
President, NovaLife
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Visit the site:
novalifeskincare.com |
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NovaLife
With an e-commerce website already in place, NovaLife
was looking for a better solution to handle their e-commerce, customer
management and marketing communication needs.
 Visit
the site: novalife.net
The Business Need
NovaLife was paying $250 a month for hosting and maintenance.
They hardly ever updated their site nor did they have the ability to
manage the site themselves. Whenever they needed to do something as
simple as a price change, they had to call the web development firm
they were paying for monthly maintenance to get it done. Sometimes it
took 3-4 days or longer, just to get a simple change made!. To top it
off, they were not registering customers, maintaining a customer list
or marketing their products and services.
The eBusiness Solution
After assessing their current situation we advised NovaLife to make
numerous upgrades to their current site. The enhancements to the site
would allow easy maintenance and upgrades while reducing
their costs by $230 per month!
Here are the actions we took to upgrade the
site and reduce costs:
- Implemented UpowerIT's powerful eCommerce
Advantage website plan which . . .
- gave NovaLife the ability to easily edit
their website content and pricing.
- gave NovaLife the ability to track purchasing
and customer data with an online database.
- gave NovaLife the ability to register shoppers,
collect and sort customer data.
- gave NovaLife a powerful email management
system tied into their online database for sending marketing and
product information to single customers or groups of customers.
- Moved the site to a less expensive hosting
provider which reduced hosting
fees from $250 per month to $24 per month and -zero- costs for maintenance.
- Redesigned the website interface to
be more consistent and easier to navigate.
- Removed the entire 'template-based'
shopping section. This area was confusing to navigate because the
user interface was inconsistent with the rest of the site.
- Added a new, easy to update shopping
cart system that matched the current user interface to promote a more
professional 'brand image', improve usability and speed-up the purchase
process.
The Results . . .
We removed the complexities involved with
template-driven eCommerce systems. UpowerIT has improved NovaLife's
brand image and provided them the ability to manage their own website
while reducing the cost structures associated with traditional website
management.
Now that's Powerful!
We'd like to help you too, please get
in touch with us for a FREE assessment of your website needs.
>> next success story:
Modeling Technologies
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